SPEECH STRUCTURE
Types:
To Inform
To Persuade /
Inspire / Motivate
To Entertain
Parts:
Opening = Tell them what you are going to say (the purpose)
Body = Tell them
Closing =
Tell them what you said
Opening
Should contain:
The
objective of the Attention Grabber is to catch immediate attention
and arouse the audience’s interest in your speech subject. An
Attention Grabber needs to be short, sharp and to the point.
Examples of Attention Grabber’s are:
AVOID
A rhetorical question Attention
Grabber could be for example “who would like to make a million
dollars in the next year ?”, this is more effective than “I have a
good idea to make money”. It can be a quote eg “you’re going for
the ride of your life” (Malcolm Blight – ex St Kilda Football Club
coach, pre 2001 season), this is more effective than “I think you
(the supporters) can look forward to a few good years”.
Body
It’s what you want to tell them ie the body of the speech.
There should be a few main points (select MUST KNOW points first),
avoid having too many and make them strictly relevant to the purpose
of the speech. A 5 to 7 minute speech should only have 3 or 4 main
points. Perhaps one main point per minute.
If
the purpose is to persuade include a point that refutes possible
arguments against your argument. This shows you have considered the
possible arguments against your argument which will give the speech
more credibility.
The main points should be in a logical order eg Speech is titled “I
play golf for Relaxation”. Main points are:
If you are speaking about something
deadly serious, lighten it up (not frivolously) by including one
lighter main point.
Main Point /
Sub-Points
You can adopt the 2 sub-points to each main point method:
i)
State the main point (main point)
ii)
Explain the main point (1st
sub-point)
iii)
Give an example or anecdote or state
statistics to highlight / reinforce / substantiate main point and to
give the audience a clearer picture of the main point. Always
provide source of statistics for credibility purposes. (2nd
sub-point)
(you may want to
have a 3rd sub-point which would be to state the main
point once more to be clearly understood)
Joining Phrase
You can start each main point by using
a Joining Phrase which states the purpose of the speech eg for a
speech with the purpose to inform that the speaker’s next holiday
will be to go to Rome:
Main Point 1 - I’m going to Rome (for my next
holiday) because I love the ambiance…
Main Point 2 - I am going to Rome
because it’s not expensive…
Main Point 3 - I’m going to Rome
because I want to practice my Italian, e vero (it’s true)…
Main Point 4 - People will say I am
wasting 2 days travel time by going to Rome, however… (Joining
Phrase is used in the body of the sentence on this occasion)
The use of the joining phrase:
Closing
Has 3 parts ie a summary, a call to
action (for “to persuade” speeches) and a memorable statement.
Summary = Tell them what you have told
them in one or two sentences. Don’t introduce new material.
Call to Action = only applicable in a
speech “to persuade” eg for a speech encouraging people to become
real estate agents - “get on the phone tomorrow and enroll in a
course to learn to sell real estate!”
Memorable Statement = eg for a speech
to inform about going to Rome for your next holidays - “I work
hard, I deserve my holidays, I’m off to Rome, arriverderci!”
A Memorable Statement can be a
rhetorical question, a story, a quotation or illustration that
emphasises the purpose of the speech. It’s important that the
speech has a strong finish.